Like Having A doctor in the family

Benefits of Membership

Veritas Family Healthcare patients enjoy unlimited office visits, 24/7 personal communication via phone, e-mail, text, and much more. To learn more about member benefits click the link below.

Office Hours

Below are our normal operating hours, we are available other times by arrangement.
Call us today at 423-639-9970.

10 AM – 3 PM
By Appointment Only

Your Concerns

How does this work? No insurance? What about Medicare? Click here to become more familiar with the Direct Primary Care model Veritas Family Healthcare offers.

Veritas Family Healthcare operates as a Direct Primary Care practice. It’s a new approach to medicine. So, how is it different?



Did you know that most Primary Care Physicians have between 2,500-3,500 patients? We limit our practice to approximately 500 patients, and hope to bring onboard additional staff to serve more patients. This means that we can spend more time with you when you need us. It also means that when we are not actively seeing a patient, your doctor is able to coordinate your care and research the latest advances in treatments. Your well-being is our priority, and the reason for why he does what he does.


Our Only Obligation is You

Veritas Family Healthcare (formerly DirectMD Greeneville & PATMOS EmergiClinic) has never and will never sign contracts with Ballad Health, Summit Medical Group, or any insurance company.  We don’t allow them to enter our exam rooms, and they are not part of our overhead.  Because of this, we are probably the most personal, simple, transparent, and cost-effective primary care practice in this area.

To learn more about the Direct Primary Care (DPC) model, check out this video.

Monitor, phone and tablet showing screenshots of a profile screen in an app

Become A Patient

To sign up with Veritas Family Healthcare, please click here or sign up at our office. Fill out a new patient form from any device and we will contact you shortly to schedule your first appointment. If you require assistance, please call 423-639-9970.


Veritas Family Healthcare has established a straight-forward, tiered payment solution for our patients to receive high-quality healthcare at affordable prices. A detailed list of member fees and procedure costs is available here.

Yearly memberships are available at a discounted rate. Please ask about family discounts for 2+ dependents/children; and great business discounts for employers with 5+ employees.




Age: Birth-25*
Child of MemberAt least one parent or guardian must be a member.


Age: Birth-25
Solo Member


Age: 26-60


Age: 60+

The Benefits of Veritas Family Healthcare

No cost – not even co-pays – for visits during office hours

You heard right. There is no cost to members to see the doctor during office hours for chronic problems such as management of diabetes and hypertension or for acute problems such as a sore throat or sinus infection.

Same day visits

Because our membership will be limited to about 500 members, we don’t have to “squeeze you in.” You are our priority and you will feel like it. We will do everything in our power to see you the same day you need us if you contact us before noon.

Virtually unlimited access using modern communications technology

You will be able to reach us by cell phone, text, email, and even regular landline telephone from anywhere. Please contact your doctor by phone or text with anything urgent after hours, on weekends, and holidays.

No cost for most in office tests and procedures

For example, urinalysis, urine pregnancy, rapid test for strep and mono, blood sugar, pulse oximetry, blood pressure and pulse, fecal occult blood, EKG, lancing an abscess, simple skin tag removal, ear wax removal, joint injection and aspiration – are all included in membership.

Discounted out of office labs

We offer discounted out of office lab tests, simply passing along the wholesale pricing we receive.

Discounted in office medications

We offer low wholesale pricing on in-office medications such as injectables and IV bags.

Discounted home medications for your convenience

No more waiting at the pharmacy for some medications, we offer a variety of common medications at the office at the same low wholesale pricing we receive.

A network of discounted services not provided at the practice

We know where you can get X-rays for $50, stress tests for about $100, ultrasounds for around $150, CT scans for $300, and MRI’s for a little over $500 – with interpretations included. We even know where you can get a colonoscopy for less than $1500, hernia repair for $2000, and hip replacement for $15,500 – everything included (fees for the facility, anesthesia, and surgeon).s.

Annual physical

This exam will be fitted to your personal medical needs. It’s all about you, and your specific goals for wellness. A physical exam will be done, and appropriate tests will be ordered. We will also make sure you are up to date with all recommended health screenings.

Meet Our Staff


Our Primary Treating Physician is Dr. Scott Denham, a former Emergency Medicine Doctor who studied at The University of Alabama School of Medicine in Birmingham. Dr. Denham completed a residency in General Surgery at ETSU Quillen with additional training in Emergency Medicine.

Additional clinic staff include Dr. Dustin Clark, Brian Cable LPN, Jannaea Jeffers LPN,  Allyson Denham, and Lauren Clark.

Veritas Family Healthcare, previously DirectMD Greeneville and PATMOS Emergiclinic, was founded by Dr. Robert Berry, who went to be with the Lord in December 2020.